March-April 2004

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E-delivery of the new Broad Business alumni magazine just a click away
You can open the pages of the new Broad Business alumni magazine at the Alumni Publications web page. From the design and launch of the new Broad Career Coach Program to the investment review board in the MBA Finance curriculum, you'll get an insider's view of the Broad School today. Don't miss Alumni News and the Stay Connected sections that comprise nearly half of the magazine's 32-pages.

Once you've read the magazine, let us know what you think…and what you'd like to see in other alumni magazines and publications. Your comment card is at Tell Us.

Look for magazine copies in early April.

Austin and Dallas alumni assist with March SCM trek for MBAs
Twelve first- and second-year supply chain management (SCM) MBAs received a big Texas welcome on their treks to Dallas and Austin, March 11 and 12. The students visited Texas Instruments, Alcon Labs, Dell Computers, and Applied Materials. Alumni working in those companies hosted the students.

Thanks goes to Barbara Taylor (MBA '84) of Texas Instruments and J. Ron Barnes (MBA '74, Marketing) of Alcon, both in Dallas. In Austin students toured AMD (Advanced Micro Devices, Inc) hosted by alumnus David Rooney (MBA '00) and Tony Manti (MBA '99); Dell Computers, hosted by Julia Lu (MBA '03) and Chris Wollam (BA '94 Marketing, MBA '98 MLM-Purchasing); and Applied Materials, hosted there by Pat (Pratap) Golla (MBA '02 Finance and Supply Chain Management), along with alumni Matthew Martenelli (BA '02 SCM) and Chris Melton (BA '99 SCM).

A reception for Austin-area business alumni followed the day's trek activities.

Broad Alumni Association hosts Naples alumni reception
Business alumni in south Florida gathered Friday, March 12, for an evening reception, and to hear "state of the college" remarks from Bob Duncan, Broad School dean.

Duncan described the impact of the recent state budget cuts on the college and MSU. "This is a particularly challenging time for us. The state has cut our budget significantly over the last two years. This has significantly reduced our ability to compete with other universities to attract and keep the best faculty and to support the kind of research that makes the Broad classroom unique. Our fundraising efforts have to fill the gap created by state cuts. We have to generate our own resources if we're going to be able to compete. We need your help," he told his audience.

Thanks to Naples-area alumnus and alumni association board member Bill Crowley, and SueAnn Crowley, for acting as local hosts for the event.

Broad School joins Management Leadership for Tomorrow
Beginning this spring, the Broad School will partner with Management Leadership for Tomorrow (MLT), a New York-based nonprofit, that seeks to increase minority representation in the business community. The Broad School joins 17 other schools that will work with MLT to prepare underrepresented minorities for MBA application and admission. More at MBA News.

The partnership enhances on-going minority admissions efforts within the Broad School's full-time MBA program, such as the annual ALANA conference a one-day, on-campus event focused on recruiting minorities to the MBA program. More than 20 perspective minority MBA students attended this year's February 27 conference. Keynote speaker for the event was Stacia Gowens (BA '95, Marketing; MBA '00), District Sales Manager for Eli Lilly in the Washington, DC area.

Professor Stanley C. Hollander remembered
Stanley C. Hollander of Okemos, Mich., 84, passed away on March 9, 2004. At the time of his death, he was professor emeritus of marketing at Michigan State University. Hollander served MSU and the Broad School with 32 years of distinguished teaching and scholarship in the Department of Marketing and Supply Chain Management. He retired in 1990 with the rank of University Distinguished Professor. Read more at Broad News.