Taking Your Online Connections Offline for Corporate Success
The James B. Henry Center for Excecutive Development
Lansing, MI
December 09, 2009
Program Benefits
- Web 2.0, a term to describe online user-generated content, has proliferated on sites such as facebook, Twitter, Linkedin. As these sites have grown,
- thanks in part to Generation Y's interest in using this as a preferred communication channel, the opportunities for businesses to capture audience, target market and communicate have grown exponentially.
- Learn the ins and outs of these preferred sites and how you can utilize them to accentuate your offline business practices.
Faculty/Speakers
-
John Hill
Director of Alumni Career Services – Michigan State University, is charged with providing career services to all MSU alumni. He also conducts career/professional/corporate development events on various topics including: “Taking Your Online Connections Offline For Career Success”, “How Gen Y Fits In With Gen X and Boomers in the Workforce” and “Developing Your Career Search Strategy”. He also runs the 7th largest official LinkedIn alumni group with nearly 13,000 members. Hill came to MSUAA from the MSU Career Service Network where he was the internship developer for the university working with business, public sector and non-profit entities to set up internship and experiential opportunities for MSU students. He helped develop a unique public sector/university partnership with the City of Lansing in an effort to retain talented MSU students within mid-Michigan along with alumni-student mentor programs, job shadow and networking programs, and unique on-campus interactions between employers and students. Previously, Hill was the Lansing State Journal market development manager, with a primary emphasis on brand management, business development, market research, partnerships and promotions. Prior to that he was an editor and new media manager for Athlon Sports Communications, a national sports magazine publisher, in Nashville, Tenn. Hill is a graduate of Michigan State University.
Fee
$25.00
A reduced price of $20.00 is available if 3 or more attend from one company.
Who Should Attend
The local business community
Contact
Name: Kristin St. Marie
Phone: 800-356-5705 ext. 71005 or 517-353-8711 ext. 71005
Email: stmarie@bus.msu.edu